HeyGen Features & Overview

HeyGen is an AI video platform that turns scripts, photos, or existing videos into multilingual, lip-synced clips with lifelike avatars, voice cloning, and a fast scene editor in your browser. You write a script or upload a video, pick a photoreal avatar or create one from a single photo, and generate a take that speaks clearly with synced lips. Video Translate dubs footage into many languages while keeping speaker identity and timing aligned. The editor builds scenes with layouts, text, b-roll, animations, and captions. Pronunciation rules, emotion and pace controls, and a simple teleprompter give you clean delivery. Screen and webcam capture round out quick demos and explainers. You export to the formats your channels need without leaving the browser.

Core Features

• Avatars: Studio avatars, instant photo avatars, and custom avatars trained from your footage
• Video Translate: Multilingual dubbing with accurate lip-sync and speaker detection
• Voice: Voice cloning, emotion and speed controls, pronunciation dictionary
• Scene Editor: Multi-scene timeline, templates, captions, lower thirds, stock media, brand kit
• Talking Photo & Face Animation: Animate a portrait for intros, shorts, or announcements
• Screen & Camera Capture: Record demos and layer callouts in the same project
• Script Tools: Teleprompter, auto-subtitles, rewrite suggestions for clarity
• API & Automation: Programmatic generation for bulk localization and personalized videos

Supported Platforms / Integrations

• Web app with export presets for social, web, and presentations
• Meetings and live options to bring avatars into calls and recordings
• Workflow hooks through API and webhooks for CMS, localization, and DAM pipelines
• Standard file I/O for MP4 and SRT captions

Use Cases & Applications

• Localization at scale: Translate product videos, onboarding, and support libraries for new markets
• Training and HR: Build modules with consistent hosts, subtitles, and quick edits for policy changes
• Sales and success: Personalize intros, feature tours, and renewal messages without studio time
• Product marketing: Ship release notes, how-to clips, and status updates on a reliable cadence
• Creators and social: Turn scripts or photos into short, on-brand pieces for every channel

Pricing

• Starter: built for individuals with monthly generation credits
• Creator or Pro: higher translate minutes, more avatars, brand tools, and faster renders
• Business: team seats, collaboration, brand kit, priority rendering, and API access
• Enterprise: custom quotas, SSO, governance, and advanced localization support
• Add-ons: extra translate minutes, custom avatar training, additional voice clones

Why You’d Love It

• Avatars and translate shrink production from weeks to minutes
• Voice cloning with lip-sync keeps message and identity consistent across languages
• Scene tools, captions, and brand assets make edits quick and repeatable

Pros & Cons

Pros

• Fast multilingual production with accurate lip-sync
• Photo-to-avatar and custom avatars for on-brand hosts
• Solid scene editor with captions, lower thirds, and brand kit
• API for bulk or personalized video generation

Cons

• Credit and minute packs need planning for heavy output
• Photoreal avatars require careful setup to avoid uncanny results
• Very long videos can take significant render time

Conclusion HeyGen gives teams a direct path to polished video in many languages. You script, pick an avatar, translate or record, assemble scenes, and export a clean cut for training, product, or social without studio overhead.